If you refer to the Illusion Chapter, you will find the ''Pepper's Ghost'' effect to change a man into a werewolf. Years ago my friend Larry Bounds built a miniature of the illusion. One like this could be viewed from outside the house through a porthole-like setup. The head from a mannequin can be changed into a werewolf's head. Larry enhanced the illusion by turning it on its side. Rather than the target object being hidden over to the side of the glass, it was placed out of sight, underneath the original, as in the illustration. This should be viewable only to the people standing in line. If executed properly, and if you are in a high traffic area, it can help pull people in from the street or mall.
The above "How-To" is an excerpt from Tim Harkleroad's "The Complete Haunted House Book" for more information about this and other great haunted house reference books go to MoonLighting Publication's website "Haunted House Books On-Line" at www.hauntedhousebooks.com. You can e-mail Tim at moonpub@aol.com