View Full Version : Website traffic drivers and tie-in promotions

07-22-2010, 09:38 AM
So, since I have time before me site goes live I've been pondering how best to utilize it.

I wonder how many have data collection features for return advertising emailings? Is it worth it? Can you even tell if its working?

I would think it's primary use would be to determine where your customers are coming from so you can direct media advertising to them, but since this is the digital age, maybe I'm off?

Second, has anyone done website based contests to draw traffic?

I thought that maybe a tie-in contest to 'count the zombies' in the haunt and enter at our website to win a nice prize, like a prop or costume would pique their interest... I dunno...

Anyone try this stuff?