Guys, I need some advice. First off for those of you that don't know me, I build and run a haunted house for the Trans-Allegheny Lunatic Asylum in Weston WV and this is my 3rd year running/building our haunted house.
The first years (2008) haunted house, "Hospital of Horrors" was in the main building and cafeteria (oldest and haunted) and went fairly well, right around 10,000 people.
Our 2nd year (2009) the name of the haunted house was "The Asylum" and we saw about a 40% increase in customers (damn the rain). This was held in the old TB hospital adjacent to the main building and was made up of a portion of all 4 floors (about 2/3rds of each floor).
Our 3rd (2010) is either the 2nd year continued or a completely different theme.
a few facts.
I can do anything I want in the TB building. The main building is another story, being a historic landmark means that I can't damage the building seeing how we run historic/paranormal tours. We are currently in the process of cleaning/repairing the Medical Center (another kick ass creepy building) that may/may not be usable this year.
Of course there are +'s and -'s to each but I would love to hear your opinions...
The first years (2008) haunted house, "Hospital of Horrors" was in the main building and cafeteria (oldest and haunted) and went fairly well, right around 10,000 people.
Our 2nd year (2009) the name of the haunted house was "The Asylum" and we saw about a 40% increase in customers (damn the rain). This was held in the old TB hospital adjacent to the main building and was made up of a portion of all 4 floors (about 2/3rds of each floor).
Our 3rd (2010) is either the 2nd year continued or a completely different theme.
- is changing the name every year bad?
- is changing the name/theme a mistake since I actually have a lunatic asylum
- would changing the graphic format impact my business? I’m thinking of placing actual pictures of some of my actors (in costume) on all of our media.
- Should we move the haunted house back to the main building? Do you think it would increase business even more being if it was in a 150 year old actual asylum.
a few facts.
I can do anything I want in the TB building. The main building is another story, being a historic landmark means that I can't damage the building seeing how we run historic/paranormal tours. We are currently in the process of cleaning/repairing the Medical Center (another kick ass creepy building) that may/may not be usable this year.
Of course there are +'s and -'s to each but I would love to hear your opinions...
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