Hi guys,
We are starting a new haunted house in SC in 2011 and I would really like you guys' input on marketing. I have read a good many books and read these forums for years and promoted my other business ventures pretty well, I was just wondering what some of the marketing techniques you guys have found to be successful to get teens and young adults attention. Most of my customers would be coming within a 45 minute radius. I have signs, I bought a hearse that I am getting custom wrapped with logos, the website is under construction, I am going to offer coupons during the early weeks, trying to advertise at high school football games etc. but I am still worried that it wont be enough to get the numbers I want. Also, I realize that some of my key actors will need to be paid to ensure reliability and quality, but I will need volunteers to help with my haunt too and I have not come up with a great way of recruiting volunteers and incentives for them to work. Also, what keeps them coming back on a friday night when there is a big football game in town or on halloween night when they want to be going to haunts themselves? Any help would be appreciated!
We are starting a new haunted house in SC in 2011 and I would really like you guys' input on marketing. I have read a good many books and read these forums for years and promoted my other business ventures pretty well, I was just wondering what some of the marketing techniques you guys have found to be successful to get teens and young adults attention. Most of my customers would be coming within a 45 minute radius. I have signs, I bought a hearse that I am getting custom wrapped with logos, the website is under construction, I am going to offer coupons during the early weeks, trying to advertise at high school football games etc. but I am still worried that it wont be enough to get the numbers I want. Also, I realize that some of my key actors will need to be paid to ensure reliability and quality, but I will need volunteers to help with my haunt too and I have not come up with a great way of recruiting volunteers and incentives for them to work. Also, what keeps them coming back on a friday night when there is a big football game in town or on halloween night when they want to be going to haunts themselves? Any help would be appreciated!
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