So, Jim what you are saying is I should throw darts at the radio guys until they yield? I like it!
Why do they deserve darts? Cause you tell them you plan on spending xxxx amount of dollars for ads, and then they draw up a proposal that costs xxxx plus $500 more. What do they think? Maybe I won't notice the extra $500?
Well, after years of dealing with their BS, I'm going to cut them all loose if they don't give me exactly what I want. I'm going to keep my dart money or find some other place to throw it.