Little by little –
I echo that advice. We started real small with the intent of adding a little every year until we were ready to go pro. Our first year we opened in a campground at no charge. The second year we started selling tickets at the advice of the property owner. We dumped all our proceeds back into the haunt and every year our attendance and revenue grew. This year we are opening our doors to the public with two attractions and a significant investment on our part, but we did it ourselves. No loans to pay back and the losses year after year helped on the taxes.
Our next goal is to continue growing the business in its present location for at least another three years, and use the proceeds to buy a piece of land where we can then create our dream - a multi-holiday attraction open for Halloween Christmas, Easter, and Fourth of July (I am a musician and have done pyrotechnics so 4th of July with fireworks and a Bluegrass Band would be the ultimate!).
Travis "Big T" Russell
Big T Productions Inc
Owner and Operator of "The Plague" and "Camp Nightmare"
Customer Quote of the year: "Damn, I pissed myself"