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Thread: Promo videos for marketing

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  1. Default Promo videos for marketing 
    Join Date
    Feb 2010
    Brookings SD
    Hello all!

    Just looking for a little advice. We are considering hiring someone to do some promo videos for us this season. We have never done a promo video before. My question to you is this; Do the expense of promo videos increase ticket sales enough to justify the cost? I have a degree in marketing. I understand that this is a marketing expense. I am not going to do my own video to save some money. I want a high quality product. I do not live in a high population market. Nor am I competing against a number of other venues. I am trying to pull numbers from larger demographics within 100 miles. If I do pony up and try this, how do you recommend getting these videos out? I know social marketing and all that. Any interesting ideas on promoting these things?

    Thanks much.
    "Broke after Transworld" Buck
    Fear Asylum Haunted House


  2. Default  
    Join Date
    Sep 2009
    Indianapolis, In
    Quote Originally Posted by Capt.Chaos View Post
    Do the expense of promo videos increase ticket sales enough to justify the cost?
    Yes, If you got great sets, characters and makeup, a great video promoting your haunt and it's quality is a great way to get people to get excited about your attraction and desire to see it in person. If I had to choose between two haunts in my area that I've never been to, the haunt that has a great video showing off some quality work will get my money vs the one that doesn't or may look like crap.
    News and event coverage from directly inside the Haunt Industry - http://www.hauntersdigest.com
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  3. Default  
    Join Date
    Feb 2009
    Brilliant Ohio
    Like a midget at a urinal, you gotta be on your toes


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