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What do you do for express line for large crowds? Online tickets?

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  • What do you do for express line for large crowds? Online tickets?

    What do you do if you have large crowds as far as online tickets, express lines. If you do an express line do you charge more money? Online tickets do you charge the consumer more money compared to at the door? Online tickets the patron pays a small fee for the ticket company and they question they pay more and should skip lines. What do you do to control these issues?

  • #2
    Educate!

    Educate your customers! We make it clear online sales are purely for their own personal convenience, however, others will feel differently. For us, we have three haunts on a large property you can do in any order, so go to the shortest one! Having six lines would be a nightmare! We also make it clear that the online service charge does not go to us, we do not get money from that charge, all the online sales do is guarantee you entry, nothing more, nothing less, pick a haunt and have some fun!

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    • #3
      The online buyers were coming in expecting more because they paid more (convenience fee). We upped the online ticket price, gave them their own line and reserved spots for their group when they get there.
      Like a midget at a urinal, you gotta be on your toes

      http://www.wellstownshiphauntedhouse.com

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