Do you think overall there are a lot of un-safe haunted houses?
   Yes
   No
   
  Will you participate in Haunted America's AOL sponsorship program again this year?
   Yes
   No
     
  Have you ever lost money operating a haunted attraction?
   Yes
   No
   
  What movie character have you seen portrayed the most in haunted houses?
   Freddy Kruger
   Pinhead
   Michael Myers
   Jason
   Candyman
   Norman Bates
   Leatherface
   Other
     
  Do you have your haunted attraction professionally video taped each year?
   Yes
   No
   
  When using a coupon how much to you give off?
   $ 1.00
   $ 2.00
   $ 3.00
   $ 4.00
   $ 5.00
   More
         
  Do you give discounts on weekends?
   Yes
   No
   
  What best describes your coupon/brochure?
   Full color 3 fold brochure
   Black and white coupon
   Legal size flyer on colored paper
   
  What specific item has made the best impact to improving this industry?
   Brainstorm's logos
   Haunt World Video series
   Haunt World website
   Haunted America
   Bigger animations
   Fright Times
   IAHA
   Transworld Seminars
   Other
    
  What is killing our industry the most?
   Fast Buck Freddys (people just out to make a fast buck)
   UN-safe haunted houses
   Awful haunted houses
   Misleading marketing programs
   
  What is the biggest stereotype of our industry that we need to overcome?
   That haunted attractions are unsafe
   They are just black plastic
   White walls with tons of blood
   Just a bunch of Jasons and Freddys wielding machetes
   A bunch of kids running around in Metallica t-shirts and masks
   Not family entertainment
   
  What percentage of your attendance are families as opposed to teens?
   1-5%
   6-10%
   11-20% 
   21-30%
   31-40%
   50% or more
   
  Do you primarily advertise to the teenage market?
   Yes
   No

  Do you think it's a safe bet to advertise to only your core audience instead of risking losing money to attract families?
   Yes
   No 
   
  Where do you see haunted attractions attendance growth coming from?
   6-12 year olds
   13-18 year olds
   19-24 year olds
   25-35 year olds
   35+
   Families
  
  Do you think haunted attraction owners should tame down the violent scenes and go with more detail, theme style shows?
   Yes
   No
   
  When and if you added animations to your show, did you notice that you attracted more media attention and more credibility?
   Yes
   No
   
  What do you think is our biggest problem facing haunter into the next century?
   Corporate haunters
   Losing prime locations due to rising real-estate costs
   Rising wages for employees
   Competition in your market from other haunters
   Too many people trying to enter this business
   Haunted houses losing interest in the public's eye (declining attendance)
 
  Should Transworld allow any past speaker, speak again if they were considered self-promotional.  
In other words do you want to hear them speak again?
   Yes
   No
    
  What's the biggest fallacy about our industry?
   That it is too hard to get insurance 
   We have a lot of accidents
   Haunted houses are low budget 
   We're fly by nighters
   Other 
   
  What do you think the future of haunting will be?  What do you need to do to survive the best?
   Turn your haunt into a screampark
   Join a corporate chain/work for them or with them
   Own over 50% of the market's haunts (own more than one haunted house)
   Buy out your competition
   More animations and less actors to control labor costs
   Reduce payroll across the board
   Buy a building
   Consolidation (consolidate with other haunters in other cities to control costs and increase income)
   Break your one big haunted house into several smaller ones
   
  If you were going to hire a haunted consultant to build your next haunt or simply consult with you who would it be?
   Boneyard/John Denley
   Terran Entertainment
   Elm Street
   Bad Dreams
   Scarefactory
   Halloween Productions, Inc./Larry Kirchner
   Stagefright
   JB Corn
   Other
   
  If your were going to hire a marketing consultant who would you hire?
   Events Group/Dennis Gorg
   Haunted America/Joe Jenson & Sharon Maranzo
   Marketing Plus/Lisa Iken-Sokolik & Larry Kirchner
   Michael Hyams
   Mike Cruz
   David Bertolino/Spookyworld
     
  What do you think this industry needs less of?
   Self professed experts
   Animation makers
   Latex makers
   Haunted houses
   Haunted consultants
   Magazines
   Websites
   Videos
   Seminars
   
  What do you think this industry needs more of?
   Self professed experts
   Animation makers
   Latex makers
   Haunted houses
   Haunted consultants
   Magazines
   Websites
   Videos
   Seminars

  What is your favorite form of entertaining your customers while in line?
   TVs
   Walk around characters
   Running a chainsaw up the line
   Music
   Magic/shows
   Other
   
  What is more important to your show's success?
   Publicity
   Television spots
   Radio spots
   Promotions
   Coupon distribution
   Sponsors
  
  What do you think you could learn a lot more about?
   Publicity
   Television spots
   Radio spots
   Promotions
   Coupon distribution
   Sponsors 
   Group Sales
   
  Do you raise your prices each year?
   Yes
   No
   
  What is your favorite part of HauntWorld.com?
   Fright Forum
   Suveys
   Live Chat
   Haunted House listings
   Trading Post
   Press Release
   Rich Hanf's Hot News
   How To section
   Learning from Haunt World
   That HW is always updating their site

  What is your favorite aspect of Fright Times Magazine?
   The best writers
   Learning from the information provided
   Brainstorm's layout
   Advertisements
   Trading section
   Full color covers
   Feature stories
   Telling it the way it is without beating around the bush
   Just Rich Hanf
   Other

  Which magazine has the best writers, content and useful information?
   Fright Times
   Haunted Attraction
  
  Do you think Jim O'Rear has been helpful educating haunters about industry happenings?
   Yes
   No 

  Do you think Jim O'Rear should continue to dig deep into this industry to get to the bottom of certain issues?
   Yes	
   No 

  What do you think haunters need to improve or add more of to their haunts?
   More attention to detail
   More animations
   More actors
   More themeing  
   More props
   Better costumes
   More professional style make-up
   Improved marketing
   Improved logos