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  • stafford
    started a topic Timed Ticketing

    Timed Ticketing

    Anyone experiment with timed ticketing this year, if you did, could you provide some feedback.

    Chris

  • drfrightner
    replied
    I wrote a big article about this in the new Hauntworld Magazine (www.hauntedhousemagazine.com)

    I think the focus should be on growing attendance not raising prices. I think haunted houses are at the brink of what is possible to charge. Amusement parks are killing haunts because they offer rides and more... haunts are inching closer and closer to prices that aren't even affordable. I don't think visiting a haunted house is that important that you can't skip it all together when the prices are sky high.

    Hey that is my opinion.

    Larry

    Leave a comment:


  • RJ Productions
    replied
    "Surge" pricing

    Anyone doing surge pricing? In that I mean you have your regular pricing, then the busy days: last weekend, days before and Halloween, you have an increase of say $5.00 for all ticket types.

    I feel this is an alternative to an across the board price increase. It could also help drive some traffic to the earlier days and ease up the busy days.

    If people find it necessary to be there Halloween week, they pay a premium.

    If you like this alternative, which ticketing systems would it work best with??

    Leave a comment:


  • N2SPOOKINU
    replied
    We used different colored wristbands since we began timed ticketing. This year we are switching to a printed scanned ticket system which will be less confusing for our ticket booth personnel.

    Leave a comment:


  • RedVeinHaunt
    replied
    Would any of you recommend using different colored wristbands for the time slots? I'm considering timed ticketing this year, but I think I'd rather just have the time printed on our wristbands and our hayride person checks off the time slot.

    Basically...
    - Customer buys ticket online or in person
    - We give them a wristband
    - They get in line for our hayride, which takes them to our haunt (it's not a themed hayride)
    - They get in line for the haunt
    - Queue attendant marks on their wristband (just a check or an X) once they are about to go into the haunt.

    Timed ticketing would allow customers to not have to wait in line for the hayride, but they can hang out in our new "entertainment" barn, where we'll have bands or side shows (fire spinners) and food trucks. We'd call the next time slot every 30 minutes and they can then get in line for the hayride.
    Last edited by RedVeinHaunt; 07-22-2018, 07:09 PM.

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  • Lcox
    replied
    We've been doing timed ticketing for 6 or 7 years and its great. We have 3 main attractions and a big midway and we also employ a bunch of under 18 year old kids so in VA we can't have them work past midnight, so our last customers have to be gone by then. I'm not sure how that would go without a midway. When people get to our attractions and there is a line, even though its only 15 minutes, they still gripe about it.


    We use Gatemaster because we didn't want to pay a fee for every ticket and we didn't want to pass that on. We had to come up with a pretty complicated back end for the system, I think it ended up with 52 or 60 different time slots, but it is very simple for the customer. Our line to buy a ticket or check in is still an 1+ hour on busy nights even with 18 cashiers, but wait time for each attraction is 10-15 minutes. the first few years those wait times were 45 minutes to an hour to get into the attraction, after waiting an hour to buy the ticket. I'd rather somebody buying food than waiting in line.

    We do 15 minute time slots with about 160 people each, then the next attraction is 45 minutes to an hour after that. 1/2 the people start in the Corn, the other half in the forest, then both groups go to hayride, then to the last attraction. The hayride in theory can take 40 people every 2 minutes so that works out. We don't do any VIP or fast passes.

    Leave a comment:


  • N2SPOOKINU
    replied
    we havent had a drop in customers. As a matter of fact our sales have gone up 34% in the 3 years we have been doing it. They dont mind getting a later ticket with all the other activities. They can also get a speed pass if they dont want to wait.
    Greg

    Leave a comment:


  • drfrightner
    replied
    Im just wondering if you go timed ticketing will you lose a lot of customers who come on a spur of the moment. Do you still sell tickets at the box office?

    Leave a comment:


  • N2SPOOKINU
    replied
    Larry,
    We do timed ticketing. It has stopped most of the complaining about line wait. It has been so successful we are changing it to 30 minute intervals from 1 hour.
    It was the best thing we ever did and has been well received by our customers.
    With so many other things to do at the farm, pumpkin patch, corn maze, escape rooms, paintball shooting gallery, zombie paintball, pedal carts, fire pits, tennis ball cannons, pumpkin shooter, food trucks and many other activities, we have customers staying all day AND night to have an all day experience with us. Best thing is theres a 30 minute max wait to get in.

    Leave a comment:


  • drfrightner
    replied
    Is anyone doing timed ticketing this year as a way to control attendance and lines?
    Larry

    Leave a comment:


  • ClusterOne
    replied
    Tony, I sent you an email on the subject.

    Thanks,

    -Joel-

    Leave a comment:


  • twohlgemuth
    replied
    Nightmare,

    That process is cool if you have the space in the parking lot. My main reason for timed ticketing is the get the customers coming in waves to the property to avoid traffic and long waits. We can park 500 cars onsite and we move 900 people per hour. With timed ticketing the customers park and go direct to the reservation line since they print their ticket at home and the total wait is less than 15 minutes.

    Our bottle neck is the scanning of the bar codes, even with the fastest scanners we could find this is the point of slow down. Moving the validation process further away from the door resolves this, but opens up more chances for people to rip you off.

    I personally don't want people hanging out at my haunt, I want them to get in quick have a great show and leave. We do have a midway with shops, but I don't have places for people to sit and hang out. We make the most money selling tickets, so that is our focus. Even though we do a great bussiness with T-Shirts and food, no where near the profit from tickets.

    Leave a comment:


  • The Nightmare Factory
    replied
    I experianced timed ticketing this year on a visit to Scream at the beach. I thought they handled it very nicely. You were given a number, when thatt nuer came up on one of the dozen or so screens around the halloween town they had set up for you to visit while waiting, you got in a very short line bought your tickets. After that you went into the preshow, then into a highly themed queue for the haunted houses.

    If we ever need to go to a timed ticket system this is how I would do it, but we need to have stuff for people to do while waiting around or it wouldn't work.

    Right now I am able to get through about 400 to 500 an hour without groups bumping into each other. any more than that and it ruins the show.

    Leave a comment:


  • twohlgemuth
    replied
    Time is money!

    Over the past 5 years this is how my timed tickets have evolved. The first several years we offered both GA and a timed ticket with a 30 min wait for a 5.00 upcharge. After educating our customers over several years the added value we cut down the time slot to 15 min wait. In 2009 we increased our GA to 25.00 and offered the time slot as the only online ticket at the same price. We own our online ticket app, so we make an extra 3.00 per ticket for this timed ticket. The customers love the added value and our timed tickets are keeping a nice wave of cars coming in instead all at once. We sell 100 tickets per 15 min time slot.

    My goal is to go 75% timed tickets by 2011.

    Overall timed tickets make you more and increase the customer experience. Logistics are key, my haunt is one ticket gets all attractions in a row. Separate queue line for resevations, VIP and GA. I limit the VIP to only 5 per 15 min slot. The VIP has turned into a option once the 100 sell out. I'm sure you have more questions or doubts, but I have seen this setup work very well for me. Imagine getting 75% off your customers email addresses as well when they buy online!
    Last edited by twohlgemuth; 01-12-2010, 10:39 AM.

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  • UnDeRTaKer313
    replied
    if you dont mind, im gonna bring this topic back up.
    been toying with the idea of timed ticketing for this year. however i was thinking all tickets sold were timed ticketing, so that people go through the haunt at different show times. have a preshow that starts in in a designated room for the groups showing and then let them in a few at a time. then wait for next times slot...

    if you do timed ticketing for all the tickets, will that still produce more revenue, i understand how the vip timed ticketing will, just wondering if all would.
    thanks

    Leave a comment:

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